Dry, Damaged and Brittle Hair
Dry, brittle and damaged hair often loses shine, elasticity and smoothness. It can be difficult to detangle, prone to frizz and breakage, especially after colouring, bleaching, heat styling or insufficient hydration.
In this category, you will find Milva shampoos, conditioners, masks and complete treatments designed to hydrate, nourish and care for damaged hair lengths. The best results come from gentle washing, using conditioner after every wash and applying a mask regularly.
Product sorting
Brands
List of products
Listing controls
Why is hair dry, brittle and lacking shine?
Dry hair lacks sufficient moisture and protective lipids. As a result, the hair fibre becomes rougher, less flexible and more prone to breakage.
Common causes include colouring, bleaching, straightening, curling, hot air, intense sun exposure, chlorinated water or overly strong cleansing products.
How can you tell that your hair needs more intensive care?
Dry and damaged lengths
Hair looks dull and feels rough, is more difficult to detangle, becomes tangled or frizzy, develops split ends or breaks before it can reach a greater length.
Oily roots and dry ends
Apply shampoo mainly to the roots and use hydrating and regenerating products primarily on the lengths and ends.
What helps dry and damaged hair?
Gentle washing
Apply shampoo mainly to the roots. Avoid unnecessarily rubbing the hair lengths, as they will be cleansed by the foam during rinsing.
Regular hydration
Use conditioner after every wash and treat your hair to a more intensive mask approximately once a week.
Protection from damage
Limit high temperatures, excessive tension on the hair and rough detangling, especially when the hair is wet.
A natural ingredient in the care of dry hair
Click on the name of the active ingredient to read a more detailed article about its use in hair care.
Rosehip
Rosehip extract is used in gentle hair care focused on hydration, softness and the appearance of dry hair lengths.
Which shampoo is suitable for dry hair?
Choose a gentle hydrating shampoo that does not unnecessarily dry out the hair and scalp. A herbal shampoo with rosehip or another gentle shampoo designed for hydration can be a suitable choice.
Apply shampoo mainly to the roots. The lengths are usually sufficiently cleansed by the foam during rinsing.
Is conditioner or a mask better for dry hair?
Conditioner after every wash
It helps smooth the surface of the hair, makes detangling easier and reduces mechanical damage caused by tangling.
Mask for more intensive care
Use it approximately once a week or according to the product instructions, especially on dry and damaged lengths.
How to use a hair mask correctly?
Wash your hair
Rinse the shampoo thoroughly and gently squeeze excess water from the hair.
Apply the mask
Focus mainly on dry ends and damaged areas of the hair lengths.
Leave it on
Follow the recommended application time stated on the packaging of the specific product.
Rinse thoroughly
The hair should feel soft and easy to detangle, not heavy or greasy.
How to care for hair damaged by colouring?
Coloured and bleached hair needs hydration, protection from further damage and regular use of conditioner and a mask.
Limit straightening and curling, use a lower hair dryer temperature and do not rub your hair with a towel after washing. Gently dry it by pressing the towel against the hair.
What helps prevent breakage and frizz?
Less mechanical breakage
Start detangling at the ends and work your way upwards. Limit hairstyles that put excessive tension on the hair.
Smoother-looking hair
Allow the hair to partially air-dry and, when blow-drying, use a lower temperature and direct the airflow from top to bottom.
How to create a routine for dry and damaged hair?
Gentle shampoo
Cleanses the scalp without unnecessarily intensively drying out damaged hair lengths.
Conditioner
Use it after every wash to smooth the hair and make detangling easier.
Mask
Approximately once a week, give dry and damaged lengths more intensive care.
Gentle styling
Limit high temperatures, excessive tension on the hair and rough handling during brushing and drying.
How long does it take for damaged hair to recover?
Regular cosmetic care can improve the appearance, softness, flexibility, shine and manageability of the hair and help reduce further damage.
Hair fibres that are already damaged cannot biologically regenerate like living tissue. Preventing further damage and regularly trimming the ends are therefore important.
Important: In cases of persistent dryness, significant breakage or accompanying hair loss, it may be advisable to consult a hairdresser, dermatologist or doctor.




